Bill Utter Ford Receives High Response on State-Of-The-Art Digital LED Display

Published: 10th February 2010
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It has been eight months since Green Group Media installed a double-faced 65' tall highway marquee at Bill Utter Ford car dealership in Denton, Texas and the display as well as the response has been "phenomenal" according to Bill Hesters, Internet and Assistant Sales Manager. They have received very positive feedback since the installation of the GLite Pro 25mm pitch display that boasts over 4.4 trillion colors and provides high image quality.

The double-faced marquee measures 12 feet high by 16 feet wide and stands nearly six stories above ground on Interstate-35, just south of Post Oak Drive. The sign helps Bill Utter Ford stand out in a crowded automotive marketplace and shows their commitment of service to the North Texas area. With its LED display, Bill Utter Ford now successfully reaches customers 24 hours per day, 7 days per week, 365 days per year.

"We've utilized it to provide a positive impact on the community by promoting local events and featuring local people that have appeared in the news, and not just about promoting our products," said Hesters.


The marquee is very visible in a heavy traffic area where every day during rush hour people who are sitting for approximately an hour have something to look at while waiting in their cars. The display provides unlimited marketing flexibility and allows Bill Utter Ford to communicate with the 150,000 travelers that pass the dealership everyday.

Green Group Media's design team worked with the Bill Utter Ford team to create the eye-catching display and "did very well" with meeting their expectations during the overall process. Hesters was quite pleased with the customer service, implementation of the LED display, and appreciated the dedicated attention and one-on-one time the Green Group Media team spent with him on the text as well as instruction on how to resolve any issues that could occur with the sign.

Bill Utter Ford is quite satisfied with the installation and appearance of their display. They would recommend Green Group Media to any company looking to benefit from their state-of-the-art electronic message centers.



About Green Group Media -- Green Group Media is a full service digital advertising company. We specialize in implementing cost effective, energy efficient and environmentally friendly LED and LCD signage solutions. Green Group Media provides concept to completion turnkey digital advertising solutions for auto dealers, sporting venues, digital billboards and commercial real estate facilities worldwide. Green Group Media provides the following pre-installation services; consultation, design, fabrication and installation, as well as, content creation, distribution, service and maintenance following installation. For more information on how we may be of service to you, please visit us online at www.greengroupmedia.com, or contact us toll free at (800) 795-9291 or via email at sales@greengroupmedia.com.



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